by Nick Ker | Oct 1, 2013 | Do It Yourself SEO - DIY, SEO – Stand Out From The Herd, Rise to The Top
On Thursday, September 26th, Google announced that its search algorithm, the complex equation used to return answers to users search queries, has been rewritten for the first time in twelve years. In keeping with Google’s pattern of naming things after animals,...
by Nick Ker | Jul 30, 2013 | SEO – Stand Out From The Herd, Rise to The Top
Can Competitors Lower Your Google Rankings with Negative SEO by Building Spammy Backlinks to Your Website? A true story and case study of multiple long-term negative SEO attacks… Search Engine Optimization, or SEO, when done properly, can help ensure that people find...
by Nick Ker | Jun 20, 2013 | Do It Yourself SEO - DIY, Inbound Marketing, Marketing and Online Public Relations, SEO – Stand Out From The Herd, Rise to The Top, Social Media Marketing and Management
“I have been blogging 15 times a week and it isn’t working.” “I know tons of people who write excellent content but they are not well known, so that great content doesn’t do anything for them.” “Build it and they will come...
by Nick Ker | May 22, 2013 | Do It Yourself SEO - DIY, SEO – Stand Out From The Herd, Rise to The Top
Google’s new Penguin 2.0 update rolled out today, May 22, 2013. The new version of the web-spam fighting algorithm update supposedly has new improved capabilities to stop link spam. The original Penguin, which was launched April 24, 2012, mostly targeted...
by Nick Ker | May 15, 2013 | Inbound Marketing, SEO – Stand Out From The Herd, Rise to The Top
Probably not. “Too many cooks spoil the broth.” Sometimes a client will ask if it will be helpful to hire an additional SEO company, or a few extra individual SEOs, to help with all the work. This usually means we have failed to educate the client on how...
by Nick Ker | May 14, 2013 | Do It Yourself SEO - DIY, Marketing and Online Public Relations, SEO – Stand Out From The Herd, Rise to The Top
A few years ago, a common but spammy practice was to buy as many domains as possible that contain your keywords. The idea was that you could then have many sites showing up in the search results since it was often easy to rank high for “favorite keyword”...